How to leverage the web for better compliance and investor communication
Pages: 121
Screenshots: 20+
Price: $448, delivered via download
What the Guidelines cover
- Why a new online disclosure model?
- What’s wrong with what we do now?
- How does the new online disclosure model benefit companies?
- Regulatory changes set stage for a new model
- Achieving compliance certainty
- The SEC’s guidance for company websites
- Technologies, tools and practices for website disclosure
- Preparing investors for website disclosure
- How to disseminate scheduled disclosures
- How to publish unscheduled disclosures
- Handling corporate and executive blog and social media postings
- Proving investors use your IR website
- Appendix: Examples
Who Should Read the Guidelines
- Investor relations officers and counselors
- Public relations professionals and counselors
- Social media managers at public companies
- IR website vendors and developers
- Securities lawyers and in-house counsel
Synopsis
Corporate disclosure practices in the United States are undergoing dramatic change. New regulations and new web communications technologies are disrupting established practices. The old model is under pressure and increasingly unable to meet the needs of companies or their investors.
At the same time, however, there is widespread uncertainty among investor relations and public relations professionals about how best to adapt their practices to this new reality. Principles-based regulations provide little certainty and vendors of competing services are at odds with one another over which approach is best. In such an environment, it can be hard for business communicators to know what to do.
These guidelines provide a practical, vendor-neutral approach to help companies navigate this fluid and uncertain environment. We propose a new model that addresses companies’ need to improve compliance with their regulatory obligations while at the same time enabling them to take full advantage of new online communications channels to reach new audiences and strengthen their relationships with existing ones.
Note: These guidelines are intended specifically for US-listed domestic and international companies.
Delivered via download.
